Star suvarna muthulakshmi july 29
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“The overall value as far as sponsorship money goes, has gone up by 150%. In addition to Force Motors that is the team’s principal sponsor, they have got Syska LED as associate sponsor and Kirloskar and Maxo as co-sponsors. Puneri Paltan has managed to rope in some new sponsors. If you look at the numbers Repucom, an AC Nielson company, has put out, the exposure gained from advertising on the front and back of player t-shirts is worth Rs 15 crores.”
The sponsor interest is much more than last time but for my team, I’ve restricted myself to internal brands. In many small towns, the reach is in fact more than IPL. Sandip Tarkas, CEO, Bengal Warriors, says, “People haven’t fully realized the exposure the sport has. Out of 12 teams, only a few seem to have cash sponsors. While Star India has managed to make its money this time around, the teams however aren’t flush with cash yet. In terms of competition, there’s nothing else on television to touch it. This season, the expectation is to surpass that number. In season 4, the league notched up 100 million impressions. With sponsorship revenue up by 320 percent a slew of new advertisers, 12 teams and prize money of Rs.8 crores, it’s going to be an exciting 13 weeks.
Star suvarna muthulakshmi july 29 pro#
Aniruddha Haldar, Vice President – Marketing (Scooters), TVS Motor Company, said in an email response, “the Pro Kabaddi League has brought a homegrown sport into the spotlight by giving it an innovative premise thus capturing the imagination of everyone across the length and breadth of the country”. TVS Motor Company that is continuing its association with the league says that kabaddi captures the “sweet spot between the classes and masses”. At a press conference, Kent Cheng, CEO, VIVO India, is reported to have said, “Youth are our biggest target audience and PKL is the right platform for the same.” The attraction for the brand has been PKL’s popularity with the youth. RIf the brand keeps up its marketing push, rating agency, India Ratings and Research expects the phone maker’s market share to increase by 40 percent by next year. Had it not been for demonetisation and GST, Vivo Pro Kabaddi League 5 would have been an easier sell. With ten second spots selling at an average of 1.5 lakhs, media buyers say at this cost, the rates are lower only than IPL and Kapil Sharma’s show.Įach match has roughly about 3000 seconds of inventory and with more than 50 percent of the inventory sold, Star India is already in a good place.
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The new show Connexion on Star Suvarna will be on-air from 31st July 2016 scheduled for telecast on every Saturday and Sunday at 7:30 PM.Unlike last season, where the matches were also shown on Star Gold that has a deep rural reach, this year the broadcast will happen on the Star Sports network, the recently launched FTA channel Star Sports First, Star Sports 1 (Tamil), Star Suvarna Plus (Kannada), Star Maa Movies (Telugu) and Hotstar. Some of them are Suvarna Film Awards, Suvarna Parivaar Awards, Bengaluru Benne Dose, etc. He has already hosted various other shows for Star Suvarna. Starting his career as a stage actor, he has transitioned to the small and big screens in a major way through his inimitable acting skills. The show will be hosted by the popular Kannada actor and anchor, Mr. The answers would invariably funny and rib-tickling. These teams have to establish the connexion between various pictures and come up with their answers. Each episode will have 3 teams of 2 members each. The connexion will be established mainly through the pictures. The format of the show is such that connexions will have to be established between two seemingly different things, persons, etc.
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Each episode will feature celebrities from film and TV world who will go on a roller coaster ride. The “Connexion” will be a star studded extravaganza on small screen week on week. With this show, a new era of weekend entertainment will begin. The format of the show is completely different from any other non-fiction show in Kannada television.
Now, the channel is adding another feather to its cap with the launch of its first non-fiction show named “Connexion”.
It was considered to be the costliest and grand presentation in the history of regional GEC space in India. Bengaluru: The re-branding of Suvarna in to Sar Suvarna took place along with the unveiling of the biggest mythological show Hara Hara Mahadeva on 25th July.